Lectures for Small Business Owners and Freelancers
Practical lectures on running, growing, and stabilizing a small business - from cash flow to customers to your first hire.
Most small business owners I know are brilliant at what they do - and completely overwhelmed by running the business side of it. They're so deep in the work that there's no time to work on the business. These sessions are about practical tools - not MBA theory - to help you grow without burning out or losing control of what you built.
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Small Business Growth
Practical lectures on running, growing, and stabilizing a small business - from cash flow to customers to your first hire.
Book a LectureYes. The lectures are designed around the realities of solo and micro-business operators, with examples that fit a one-person operation as much as a small team.
Yes. Most small business owners in Israel operate alone or with one or two helpers, and the lectures are built around that reality. Examples cover situations like a single owner doing sales, delivery, and bookkeeping in the same week, not enterprise-scale workflows. Topics include cash flow control without an accountant on staff, marketing on a tight budget, hiring your first employee, and growing without losing personal control. The lectures avoid corporate jargon and frameworks that only work above a certain size, focusing on what actually moves a one-to-five-person business forward.
Lectures touch on Israeli VAT, income tax structure, and common licensing concerns, but always recommend a licensed accountant or lawyer for binding decisions.
Lectures touch on the most common Israeli realities: VAT (Maam) thresholds, the difference between an Osek Patur and Osek Murshe, basic income tax structure for self-employed people, and licensing concerns for service-based businesses. The goal is to give a small business owner enough literacy to ask the right questions and avoid expensive mistakes. They are not a substitute for a licensed accountant or lawyer, and any decision with binding consequences, like business structure, contracts, or filings, should be made with a qualified professional. The lectures are explicit about that boundary.
Yes. Remote attendance is supported via Zoom or similar, both for individuals joining a public lecture and for fully virtual private bookings.
Yes. Remote attendance works in two formats. The first is joining a public or organisation-hosted lecture by video, where you can see the slides, hear the live audience, and ask questions through chat or audio. The second is a fully virtual private lecture, booked by a single business owner or a small group, run end to end on Zoom or a similar platform. Materials, exercises, and Q&A all work remotely. The only thing that does not transfer well is the in-room networking, so for that, hybrid or in-person formats are preferable.