Business Development
New customers and new revenue the business does not have yet.
Business development means finding new ways to bring in customers or revenue that the business does not have yet: partners, referrals, a new customer group or a new product. I help you find those ways, choose the ones worth trying and plan how you test each one in your business, on a small scale and with a set end point, before you commit.
+972 055-248-6151. Better on WhatsApp: I am in meetings most of the day and answer as soon as I am free. Other ways to reach me
We can talk in English, Hebrew or Russian.
Does This Sound Familiar?
New customers keep coming from the same one or two places, and I do not know where the next ones will come from.
I get partnership offers and cannot tell which one is worth the effort.
I tried more ads, and every customer only got more expensive.
I have an idea for a new product or a new customer group, and I do not know how to check it without risking too much.
Sound familiar? The first conversation is free.
Book a Free CallWhat Clients Say
From different fields, at different stages of business
Dan Manto
Eclipse Capital
Real Estate Investment and Finance, USA
Arty McLabin
GameReady
Game Development Education and Outsourcing, International
Anna
Beautician
After I finished a cosmetology course at a leading company, I was confused. I didn't know how to open a business, what to sell from home, or how to bring in clients. Since I reached out to Mobius, everything has changed. We built an organized plan with clear steps and no unnecessary risks. Today I see results, and I'm growing and developing every month.
Mark
Massage therapist, Gan Yavne
When I finished a massage course, I imagined a different world. I found out it's a hard field, and financial stability isn't easy to find. When I came to Mobius, something changed. We started an organized process and built a business plan. Without Mobius? I probably would have given up. Today I believe in myself and in my own path.
What you get
Fewer ideas, better chosen
You stop chasing every idea and every partnership offer at once, and put your effort into the one or two worth it.
More than one road to new customers
The aim is two or three ways of bringing in customers that grow stronger over time, instead of the one or two the business leans on today.
A method you keep
The same way of choosing and testing works for the next idea too, long after the first one.
Along the way you get the supporting and guiding materials the work needs, with clear instructions.
Simplified illustration
Four roads to growth
What you sell
What you sell today
A new product
Who you sell to
A new customer group
Your offer to a new group
More risk: you know the offer, not yet the buyer
- Partners and referrals
A new product for new customers
The highest risk: test it small first
The customers you have
Sell more to your customers
The lowest risk: you know both
A new product for your customers
More risk: you know the buyer, not yet the product
- A product close to what you do
Where growth can come from: the customers you have or a new customer group, against what you sell today or a new product. Four roads, and the risk grows the further a road moves from what the business already knows.
Simplified. Real work also scores each option on the same four questions, plans a small pilot with a set end point and one or two measures, and reads the results with you before real money and time go in.
mobiusbiz.co.il
I have worked with
- Google for Startups
- House of Business, Sderot Municipality
- Microsoft Reactor
- GameReady
- Eclipse Capital
- SderoTech
- IUCEL
- Resilience & Health Innovation Hub
- International Resilience Institute of Sderot
- Google for Startups
- House of Business, Sderot Municipality
- Microsoft Reactor
- GameReady
- Eclipse Capital
- SderoTech
- IUCEL
- Resilience & Health Innovation Hub
- International Resilience Institute of Sderot
What the work can include
You do not need all of it. In the first conversation we choose together the parts your business needs.
- I map with you where your customers really come from today, how buyers in your field decide and where the people you want already gather.
- I find the channels you have not tried and the businesses that already serve your customers.
- I score each option on the same four questions before you spend effort on it.
- I plan with you a small pilot that you run in your business, with a set end point and one or two measures, before real money and time go in.
- I help you check a new customer group or a new product close to what you already do.
- I help you design partnerships that pay off for both sides: what each side gives and gets, and who does what, agreed before anyone commits.
- I read the results with you, and you decide what is worth continuing.
How the work goes
A free first conversation
We talk, see whether my work fits what your business needs, and I suggest the kind of work that suits you.
Mapping where growth can come from
Where your customers come from today, which channels you have not tried, which businesses serve the same customers as you, and which new customer groups or products are close to what you already do.
Choosing and testing
Each option is scored on four questions: does it reach your real customer, is there a real way to reach them, what does the other side get, and how much effort does it take. You then test the best one or two in your business: a small pilot of the partnership or channel, with a set end point and one or two clear measures.
The ongoing work
We meet as often as the business needs. Between meetings you can send me a short question on WhatsApp, and I reply as soon as I can.
Want to see how these steps would look for you? That is what the first conversation is for.
Book a Free Call9+ years of experience in business consulting
Speaking at Microsoft
Meeting with international teams, as part of work with a startup
Teenovation, Meital centre Sderot
Entrepreneurs session, Sderot
Who does what
What I do
- Map the options with you and bring the method to choose between them
- Plan each pilot with you, and what to measure in it
- Read the results with you and see what is worth continuing
What you do
- Share how customers find you today
- Meet the partners and run the pilots in your business
- Make the decisions, they stay yours
What to bring to the first conversation
Bring what you already have, even if it is incomplete. We can start without it too.
- Where your current customers came from, as far as you know
- Ideas or partnership offers already on the table
Who it fits
- A working business whose new customers keep coming from the same one or two places.
- An owner with partnership offers or ideas who wants to know which one to pursue.
- A business thinking about a new customer group or a new product.
When is it better to start elsewhere?
If the question is what the whole business should focus on first, not where the next customers come from.
In that case, start here: Strategic Consulting and Ongoing Business Guidance
And the paperwork, for anyone who wants to see that too.
Certificate of appreciation, Sderot municipality
Certificate of honor, Teenovation 2026
Directors and officeholders course, SRI Campus
Acceleration program, MaofTech South
Business consultants course
Adaptive project management, INT college
You work directly with me, and I stay your point of contact throughout the work.
- How does it start?
- With a free first conversation of 15 to 30 minutes, by phone or by video. In it we name the problem and shape the work around it. It is not where the answer is handed over. The answer comes out of the work that follows.
- How long before I see results?
- Not from the first meeting, and not from the first few. First we have to understand where the business really stands, so the effort goes only where it works and nothing that already works gets broken. When measurable, steady results come depends on the business and on the pace of the work. After a first conversation I can tell you what to expect in your field.
- How much of my time will it take?
- A meeting of about an hour, as often as the business needs, and a little more at the start while I learn the business. The rest is carrying out the plan, and that is work you would be doing in your business anyway, not time spent in meetings.
- Do my books have to be in order first?
- No. Paperwork is an important tool, but it is not a condition for starting. We begin from where things stand today and put the papers in order along the way, so the work never waits for them.
- What happens to the numbers I show you?
- Whatever you show me about your business stays between the two of us, exactly as it does for every other client of mine.
- What kinds of businesses do you work with?
- I have worked with self-employed professionals, small businesses and startups, in beauty and wellness, the trades, food, retail, manufacturing, education, hi-tech and real estate investment, in Israel and abroad. Your trade matters less than your stage. A bakery and a software company at the same stage are usually stuck on the same thing.
Frequently asked questions
What is business development?
Business development is the work of creating sources of customers and revenue that do not exist yet. A partner who sends you customers, a referral arrangement, a new customer group, a new product, a new place to sell. Sales then sells through those new ways. In large companies it is also a job title, and in a small business it is usually the owner's job, done between everything else. As a business development consultant, I help you do it with a method instead of by chance.
Can you help find growth channels beyond more ads?
Yes. Paid ads are one channel, often the most expensive one, and rarely the answer when the problem is who sees you rather than how many. I map with you how your current customers actually found you, how buyers in your field research before deciding, and where your real audience already gathers. Common alternatives are partnerships, referral arrangements, content for a narrow audience, targeted offline events and direct approaches to carefully chosen businesses. The aim is two or three channels that grow stronger over time without burning cash, each one first tested by you in a small experiment with a set end point.
How do I choose which partnership is worth pursuing?
Through a short filter that stays the same every time. Each possible partner is scored on four things: how much their audience overlaps with your real customer, whether they have a real way to reach that audience, what they get back from the relationship, and how much effort it takes to launch and keep going. For example, a cosmetician and a hair salon that send clients to each other, or a bakery that supplies cafés in the neighbourhood. Most proposed partnerships fail one of these, usually the way to reach the audience or what the partner gets. Before any formal commitment, you and the partner run a small pilot of the partnership, with a set end date and one or two measures. A strong partnership grows stronger over time and asks little once it runs. A weak one looks exciting in the meeting and quietly burns months of attention.
Do you bring partners from your own network?
I do not promise a ready list of contacts. When the work shows that you need a partner of a certain kind, I can go and meet businesses of that kind, and we see together who fits. You meet them too, because a partnership lives between the two owners.
What is the difference between business development and sales?
Sales closes deals in the channels you already have, with the offer, prices and process you already have. Business development creates channels, offers, partnerships or customer groups that did not exist before, and once they work, sales takes them further. They are different kinds of work. Sales needs consistency and execution. Business development needs experiments and patience while nothing sells yet. Mix the two and you get salespeople pushed to explore, or people looking for new directions pushed to hit this month's sales targets.
How is business development different from strategic consulting?
Strategic consulting deals with the business as a whole: what comes first, what waits and what to stop. Business development deals with one question inside it: where the next customers and the next revenue come from. Often the strategic work shows that growth is the priority, and then business development is where it gets done.
Related services
- Strategic Consulting and Ongoing Business GuidanceWhen the question is the direction of the whole business and its priorities.
- Marketing Consulting for BusinessesWhen you know your customers and the question is how to reach them and sell to them.
- Business Plan: Building and WritingWhen a new direction needs its numbers written down for a bank or an investor.
New to consulting? Start with the map of what business consultants do
Ready to Get Started?
Book a Free Call+972 055-248-6151. Other ways to reach me
We can talk in English, Hebrew or Russian.