What is Cloud
Also known as: cloud computing, cloud infrastructure, AWS, Google Cloud
Cloud build-up
Your apps and data live on the provider's servers in the cloud and reach any device over the internet, with no hardware of your own to manage.
Definition
Servers and services hosted over the internet that let you store data and run applications without managing physical hardware. It delivers on-demand computing and storage accessed over the internet.
The on-demand availability of computer system resources, especially data storage and computing power, hosted remotely and accessed over the internet.
Why it matters
The cloud removes the need for businesses to purchase and maintain expensive physical servers in their offices. It allows you to scale your computing resources up or down instantly based on user demand, paying only for what you actually use.
Directly related: Server, Hosting, Database.
Improvement tips
- Set up billing alerts to avoid unexpected costs when running cloud resources.
- Use auto-scaling to automatically add server capacity during traffic spikes and shut down servers when traffic is low.
- Distribute your services across multiple cloud data centers to maintain uptime if one region suffers an outage.
Common mistakes
- Leaving cloud servers running at maximum capacity constantly, leading to unnecessarily high monthly bills.
- Failing to secure cloud databases, leaving them exposed to public access.
- Assuming the cloud provider handles all security, ignoring your responsibility to secure your own applications.
Related terms
Server
A computer or system that stores data, runs applications, and responds to requests from clients over the internet. It receives client requests, processes them, and returns the appropriate data.
Hosting
A service that provides the server space and internet connection needed to make your website accessible online. It stores website files and database records on an internet-connected server.
Database
An organized system that securely stores, manages, and retrieves information used by an application. It supports rapid querying, updating, and administrative control of stored data.
Quick check
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Frequently asked questions
Do I need to understand the cloud before I start my business?
When does the cloud first become relevant for a new business?
What are the upfront costs of moving my startup to the cloud?
Should I use public cloud services or build a private cloud?
Why does the cloud matter for a business already running?
What goes wrong when a business ignores cloud security?
How do I control rising cloud costs as my business grows?
How do I migrate my local business data to the cloud safely?
What does cloud actually mean in plain words?
Is the cloud safe for storing private customer data?
Do I need a cloud engineer to manage my business files?
What happens to my cloud files if my internet goes down?
Sources: NIST Cloud Computing Definition
Last reviewed: 2026-07-16